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The Journal of Private Equity

The Journal of Private Equity

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Primary Article

The Benefit

A Well-Written Entrepreneurial Business Plan is to an Entrepreneur What a Midwife is to an Expecting Mother

Brent Mainprize and Kevin Hindle
The Journal of Private Equity Winter 2007, 11 (1) 40-52; DOI: https://doi.org/10.3905/jpe.2007.699057
Brent Mainprize
CEO of the Venture Intelligence Institute in Canada.
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  • For correspondence: brent.mainprize@venture-iq.com
Kevin Hindle
Professor of entrepreneurship research at Australian Graduate School of Entrepreneurship, Swinburne University of Technology in Melbourne, Australia.
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  • For correspondence: khindle@swin.edu.au
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Abstract

The evaluation of new ventures often involves two key aspects of entrepreneurial business plans: how best to write them and how best to rate (evaluate) them. Ultimately the performance of the venture should be the definitive criterion of quality. Surprisingly, the writing, rating and performance effects of entrepreneurial business plans (EBPs) comprise three related but under researched areas. This article empirically tested principles for writing and rating entrepreneurial business plans to draw inferences on how to improve the private equity investment evaluation process. A simplified perspective of General Systems Theory guided our empirical investigation of the input and outcome of the VC investment decision. Our empirical investigation reveals that entrepreneurial business plans that comport with the writing principles from the literature improve a new venture's likelihood of success.

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The Journal of Private Equity
Vol. 11, Issue 1
Winter 2007
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The Benefit
Brent Mainprize, Kevin Hindle
The Journal of Private Equity Nov 2007, 11 (1) 40-52; DOI: 10.3905/jpe.2007.699057

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The Benefit
Brent Mainprize, Kevin Hindle
The Journal of Private Equity Nov 2007, 11 (1) 40-52; DOI: 10.3905/jpe.2007.699057
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